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What is a circular business model, and why is it important in 2024?

Circular business models are becoming more and more important for the conscious consumer. Discover some of the brands who are doing it well, and learn how to implement it into your business strategy.

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Thoughts, news, and other bits to brighten your day.

Ladies and gentlemen, the Claddagh Creative Journal.

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Sustainability

What is a circular business model, and why is it important in 2024?

Circular business models are becoming more and more important for the conscious consumer. Discover some of the brands who are doing it well, and learn how to implement it into your business strategy.

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Marketing trends

Finding authenticity in a AI world

AI can be an amazing tool for all kinds of purposes, including writing content. But can it compete with humans when it comes to connection and authenticity?

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marketing

How to use Pinterest for your sustainable marketing

Pinterest is a powerful tool for your business and your sustainable marketing strategy. From inspiration to finding products, here’s why Pinterest gets the clicks and drives the conversions.

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Social media marketing

Now Hiring! - Part-Time Social Media Assistant and Copywriter

Claddagh Creative is looking for a social and copywriting-obsessed individual to join our team as a Social Media Assistant and Copywriter. We’re looking for someone who is interested in working with sustainable e-commerce brands, is organised, collaborative, and detail-oriented, and who really wants to grow in this industry. 

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Ethical marketing

How to Use Email for Sustainable Marketing

Email marketing is golden, and that doesn’t change for your sustainable marketing. Dive in to discover how email marketing can be done effectively, to ensure the health of our planet and the people on it.

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Sustainability

How NOT to Greenwash

What is greenwashing? And how do you avoid it as a business. Dive into the world of greenwashing, where we explore what to do and what not to do as a sustainable business on their marketing journey.

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5 Sustainable Brands That Are Killing It Right Now

Discover five sustainable and ethical brands that are doing incredible things right now. From mental health to your morning coffee, they all offer a small swap that makes the planet and our days that little bit brighter.

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Copywriting

Sustainable businesses, it’s time to be bold

Sustainable businesses, it’s time to relook at your website copywriting with our sustainable copywriters. From your messaging to your brand personality, you deserve to be bold.

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Marketing trends

Brand voice and messaging: Mastering the art of communication

Brand voice and messaging are key aspects of your company’s marketing strategy. Learn how to use and master both to effectively engage your target audience.

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Marketing trends

Reflecting on 2023 and welcoming 2024

Margaret, our founder and strategist, gives her biggest piece of advice for growing your sustainable business for 2024. From goals to delegation, it’s all about the balance.

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Social media marketing

Our top 5 marketing tips for Christmas

5 top tips for marketing this Christmas. Get ahead of your email marketing strategy for the holidays with our ethical tips.

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Marketing trends

Sustainable Marketing Strategies for the Holidays

Explore sustainable marketing strategies for a greener festive season on Claddagh Creative's latest blog post. Discover eco-friendly approaches to holiday marketing that not only enhance your brand image but also contribute to a more sustainable future. Dive into insightful tips and innovative ideas for responsible and impactful holiday campaigns.

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Real people helping brands make real change.
© Claddagh Creative 2024

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