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JulieMay

BRAND SUMMARY

JulieMay's purpose lies in crafting beautiful, sustainable and sensitive skin friendly lingerie. As a female lead business, JulieMay ensures that their lingerie range offers something for every woman despite her shape, size and colour.
Email Marketing
Rebrand
Instagram Stratgy & Management
TikTok Strategy & Management
Content Creation
Influencer Marketing
See live ->

The Brief

At the heart of every successful venture lies a powerful vision. And for JulieMay, that vision burned bright with passion and purpose. But sometimes, even the most brilliant ideas need a little help to truly shine.

That's where we came in. When we first connected with JulieMay, we knew we were dealing with something special. This was a brand with a soul, a spirit, and a story to tell. And we were determined to help them tell it.

The Solution

As fellow lingerie lovers, we knew we could help JulieMay reach their full potential. We quickly connected with the team to designate roles between both partners- JulieMay and Claddagh.

We evaluated her social strategy compared to key competitors and found a way to push her key USP online whilst still speaking to her target audience. And that was only the beginning. Take a look at how we helped JulieMay reach their full potential.

The Brief

At the heart of every successful venture lies a powerful vision. And for JulieMay, that vision burned bright with passion and purpose. But sometimes, even the most brilliant ideas need a little help to truly shine.

That's where we came in. When we first connected with JulieMay, we knew we were dealing with something special. This was a brand with a soul, a spirit, and a story to tell. And we were determined to help them tell it.

The Solution

As fellow lingerie lovers, we knew we could help JulieMay reach their full potential. We quickly connected with the team to designate roles between both partners- JulieMay and Claddagh.

We evaluated her social strategy compared to key competitors and found a way to push her key USP online whilst still speaking to her target audience. And that was only the beginning. Take a look at how we helped JulieMay reach their full potential.

Email Marketing

Don’t underestimate the power of your inbox!

After some discussion, we decided to utilise email marketing to build a community amongst our readers. With that in mind, we created a monthly newsletter with our secret formula to encourage engagement and clicks.

Alongside this, we set up an automation strategy for key email flows. Not only did this generate sales, but we also helped to boost the user experience significantly. But that’s enough words. Let’s let the numbers do the talking.

Instagram & TikTok Managment

Our goal was to propel JulieMay as an empowering and uplifting platform on Instagram and TikTok! Social media may not always be the prime space for direct sales, but it is the perfect space to ignite passion, spread knowledge and build a tribe of like-minded individuals who eagerly anticipate what lies ahead.

Rebrand

At the heart of every successful business is a strong and consistent brand identity that resonates with its target audience. And that's exactly what we achieved when we partnered with JulieMay to enhance their branding across social media and email marketing.

With a deep understanding of JulieMay's unique values and mission, we worked tirelessly to create a cohesive brand experience that would captivate their customers and inspire action. This resulted in a more compelling and engaging brand presence.

Content Creation

When we first began working with JulieMay, we knew they needed a refreshing shoot that spoke to their target demographic. We organised, planned and attended an incredible shoot day to show how beautiful the allergy-friendly lingerie is.

By selecting models and a location that perfectly represented the demographic, we managed to plan campaigns around those who love JulieMay and everything it stands for.

Social Media Managment

Since we spent a lot of time focussing on B2B, we applied our unstoppable LinkedIn, Pinterest, TikTok and Instagram formulas to the brand’s strategy. This allows us to connect with our audience directly and effectively.

The response is always excellent, and we are proud to watch PROTSAAH grow into the brand it was always meant to be.

Rebrand

At the heart of every successful business is a strong and consistent brand identity that resonates with its target audience. And that's exactly what we achieved when we partnered with JulieMay to enhance their branding across social media and email marketing.

With a deep understanding of JulieMay's unique values and mission, we worked tirelessly to create a cohesive brand experience that would captivate their customers and inspire action. This resulted in a more compelling and engaging brand presence.

Content Creation

When we first began working with JulieMay, we knew they needed a refreshing shoot that spoke to their target demographic. We organised, planned and attended an incredible shoot day to show how beautiful the allergy-friendly lingerie is. By selecting models and a location that perfectly represented the demographic, we managed to plan campaigns around those who love JulieMay and everything it stands for.

Instagram Strategy & Management

Our goal was to propel JulieMay as an empowering and uplifting platform on Instagram! We understand that Instagram may not be the prime space for direct sales, but it is the perfect space to ignite passion, spread knowledge and build a tribe of like-minded individuals who eagerly anticipate what lies ahead.

As a brand that values ethics and promotes sustainable lingerie, we recognise the significance of cultivating a fantastic community. With every post, we aim to inspire and educate our followers, fostering a culture of positivity and progress.

Has something caught your eye?

Let's connect and create something special.

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